本日、パシフィコ横浜にてフューネラルビジネスフェアが開催されました。
私としては、実は2周間前のエンディング産業展もありましたが、そこで出会った人たちだけではなく、昨年や一昨年にフューネラルビジネスフェア2019やエンディング産業展2020、2021で出会った人たちと会う場所でもありました。
いわゆる同窓会みたいなものでもありました。
今、葬儀業界がジリ貧状態になりつつあります。
単価アップだけでは救えない業界です。
単価アップしたら次がないという状況にもあります。
どうやったらお客様に喜んでいただけるか考える必要があります。
お葬式の価値は何かを説明せずに単価アップはカローラに1000万も支払うような状態でもあるのかな？
別に払いたければ払ってもよいのですが、同じものがもっと格安で入手できてなぜ、その金額？ってのを考える必要があります。
Podcast No. 28 in English
Hello everyone, today is June 23rd, 2021.
My name is Yuusuke Wada, currently the only funeral business podcaster and a consultant in Japan.
Researcher of Reform of Death and I prepare for the End of Life Journey.
Podcast No. 28 of YEYSHONAN, a weekly podcast in English.
Today’s talk is on the next funeral business trade show in Yokohama.
This event has been going on for the past 25 years but last year, due to COVID-19 crisis, the organizers had to cancel the event, so this will be the 24th event.
Just like the previous event 2 weeks ago, please pre-register.
I’ll post it on the blog.
https://f-vr.jp/sogo-unicom/funeral_fair/
Due to COVID-19 crisis, many funeral parlors have decided to go online with their services. Companies like Life Ending Technologies have been marketing non-zoom methods of online funerals.
All you need is a mediocre spec PC and a webcam, and not to forget, an adequate internet speed but not necessarily extreme high speed.
3~5 Mbps will do.
Hello everyone, today is June 16th, 2021.
My name is Yuusuke Wada, I’m your host, a funeral business podcaster and a funeral consultant in Japan.
Also a Researcher of Reform of Death and I prepare for the End of Life Journey.
Podcast No. 27 of YEYSHONAN, a weekly podcast in English.
Today’s talk is a continuation of last week, the 3 day event of the ending industry expo in Tokyo.
According to the official announcement, the total participants were 12,634 people.
But these are the people who registered for the event but there were other events simultaneously and people were able to attend any of them with one ticket. Therefore, there were more.
Last year, the number was about 13,900 people.
This year, from the 2nd and 3rd day, there were people from other events attending and there seemed to be more than last year.
What I found out recently, there were people who were interested in different kinds of burial or basically, alternatives to cremation.
In the USA, there is natural decomposition and even “aquamation” which uses alkaline-hydrolysis using alkaline based liquid.
In Japan, the only solution is cremation.
Hello everyone. Today is June 9th, 2021.
My name is Yuusuke Wada.
Today’s talk is about the Ending Industry Expo in Tokyo Big Sight.
I’m your host Yuusuke Wada, funeral business podcaster of Japan
Starting today, ENDEX has started and will be held until Friday 5PM at Tokyo Big Sight Aomi Exhibition B Hall.
B Hall is the far away exhibition hall and it’s far!
Please make sure that you are pre-registered.
It’ll make you exempt from the entrance fee.
Today, I met a young artist.
He uses ashes from the bones and mixes it with the paint.
He uses 3 grams of ashes sent by the survived family and uses it for the painting for them.
People in Japan might not accept it easily but this is another way of mourning.
He draws mostly abstract images but he will draw anything.
I told him that he should output his work more towards outside of Japan.
The market is bigger than Japan.
Guess what?
Today is the day you can drink the Beaujolais Nouveau.
Yes, I had a sip and no, I did NOT buy it. (Laugh).
It was more expensive the ones I buy regularly at Chigasaki.
今日はボジョレーの解禁日！
味見しましたが・・・買うわけ無いわ
普段買っているワインより高い（笑）
I came across the phrase “micro love” this morning on LinkedIn.
A man who I respect that spoke at NFDA 2020 Expo, Mr. Simon Sinek, introduced a post from a Harvard professor, who seems to be a “Dead Head”, riding a train, high on cocaine (just joking).
https://www.linkedin.com/posts/simon-sinek_moments-of-micro-love-activity-6734702745388900352-4BuH
What is “micro love” and what’s the connection with the funerals?
This is my point!
いや〜、本当に取り間違えるってあるんですよね。
火葬場で、別の人を焼いて遺族へ遺骨（遺灰）を届けてしまったり。
まさしく「死人に口なし」
NFDAがこの20年くらい葬儀社を教育しています。
火葬場での問題は、ご遺体を取り間違えて焼いてしまうというトラブルを極力少なくする、いや、ゼロが当然でしょ！！！！
Podcast:
https://abrushwithdeathbynfda.libsyn.com/episode-14-cremation-101
With cremation rates hitting 55% nationwide, NFDA recognized the need to offer a Cremation Certification Program developed by funeral directors for funeral directors. Mike Nicodemus, Vice President of Cremation Services, joins Gabe Schauf to discuss how this program provides attendees with the framework to run an impeccable, successful operation. While this certification program has been a staple of NFDA’s outstanding education options, it is now offered virtually giving attendees access to critical information without the need to travel. Past attendees Francheskia Fenderson and Brandon Rogers-Plott join in to talk about their experience and the value it has brought to their firms.
2ヶ月ぶりにこちらでポッドキャストをアップロードいたします。
3月2日から jfuneral.com を中心に毎日終活、相続、遺言の内容をアップしていましたが、今日、はじめてそこにアップできませんでした。
理由は、単純にRodeCaster Proのミキサーが御徒町にあるからです。
通常、湘南にいる日は予め収録をしているのですが・・・
あれ？今日のデータがない！（笑）
今日は、この一ヶ月大騒ぎになっているコロナウィルスで葬祭業への影響をお話いたします。
昨夜、日本外国特派員協会に所属するAsia Timesの記者を通じて、電話で取材を受けました。もちろん取材は英語です。
内容といたしましては、単なる葬祭業でコロナの影響はどうかでした。
一番怖いのはすでに感染していながら、事故とかで亡くなった場合は検査をしません。
病院で亡くなったら、肺炎の場合はほぼ100%検査するでしょう。
上野の某総合病院はやっていなかったのかも・・・
私が借りているマンションから徒歩圏内なんです。
www.yeyshonan.com 